Menzies Aviation

Posted on June 23, 2015

Client: Menzies Aviation
Project: Snow Campaign
Agency: TC Communications

I was creative director for the entire campaign strategy, conceived the ‘big ideas’ and worked with a senior designer to design a series of print and online advertising.

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Objective was to freshen up what was a ‘stale’ visual styling with a more innovative and contemporary approach.

The campaign included a series of print and online banner assets…

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I worked directly with the CEO of Menzies Aviation who welcomed the new approach as part of a new, evolved marketing strategy that we were presenting.